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Social Business Manager - ToRs

: Hospitality and Catering Training Center (HCTC)

: Nonprofits / องค์กรไม่แสวงหาผลกำไร

: 1473

: 12 November 2021

1 December 2021

 

Hospitality and Catering Training Center (HCTC)   Social Business Manager - ToRs   Education, Vocational Training & Youth employability department Mae Sot, Thailand

 

 

 

CONTEXT

 

IECD is a not-for-profit organization established in 1988 and is mainly acting in the field of international solidarity. The organization is focusing on socioeconomic development programs in partnership with local institutions around the world. IECD is active in the fields of vocational training and social integration, support to micro and small entrepreneurs and promotion of education and health for vulnerable people. Since 1992, IECD has created and assisted 21 hospitality and catering vocational training centers across 13 countries.

 

Present in Thailand since 2004, the IECD joined forces in 2010 with the Tak Border Child Assistance Foundation (TBCAF) to launch a global training project including the construction of a hospitality school that trains underprivileged young Thai people (mainly Karen) in the trades of basic hospitality: the Hospitality and Catering Training Centre (HCTC).

 

The school offers a 2-year training including weekly practical training at the restaurant, The Passport, and a long 6-month professional internship before graduation; the school trains 60 to 65 students per year (first and second students included). Since 2018, additional 3-month short courses have been opened to train refugees and migrants from Myanmar, while the school also hosts train the trainer (ToT) activities for members of the 15 hospitality

schools in the ASSET H&C network across 5 countries in SouthEast Asia: Laos, Vietnam, Cambodia, Myanmar and Thailand. A restaurant, a kitchen and a hotel fully equipped allows the students to train to real professional conditions.

The School Director currently works in supervision of a team of 14 staff including 5 HCTC alumni (local staff). The local team includes an accounting and Admin department, an Education Manager, A Center coordinator, a  logistician-driver, an External Relations Manager and teachers for the technical areas of hospitality (service, kitchen, front office and housekeeping), English and life-skills.

 

Link to Facebook: https://www.facebook.com/hctcmaesot/

Link to Intro video: https://www.youtube.com/watch?v=5yaqXAVqvg0

 

At the heart of its mission as a vocational training center, the HCTC is structured around 3 core social business entities which offer “real life” professional practice to students on a daily and weekly basis:

• A training restaurant (The Passport), open Friday and Saturday evenings, which offers 1 Western menu and 1 Thai menu to local customers and travelers. As part of the training programme, the restaurant is fully run by the students, under the supervision of the Service and Kitchen instructors. Over the past 10 years The Passport has become a reputed address in Mae Sot and its region;
• A new Bakery training Lab and production outlet: open on a daily basis, the bakery will give daily practical opportunities to the students as well as generate revenue for the social project from the sales of Bakery goods to local businesses and consumers.
• A future Seminar and co-working space which will offer catering and team building options for professional seminars or working sessions, at local and at national levels. Therefore, students will receive daily exposure to clients and improve their skills through regular practical training.

 

In order to accompany these future developments, the HCTC is seeking the expertise of a Social Business Manager who has the ability to ensure that the social business is primarily fulfilling the project’s vocational mission whilst generating revenue for the school: this will involve designing sustainable management tools and commercial strategies for the Bakery outlet and the Seminar/Coworking activities, which feed into the vocational training programme of the school, respecting the welfare of the students and staff and ensuring a continuous learning curve for them. This is a unique opportunity to take part in a highly impactful social mission under the umbrella of an International Foundation (IECD), serving local communities along the Thai-Myanmar border and supporting the development of an exciting and meaningful social business within the Hospitality industry.

 

 

MISSION

 

In line with HCTC’s mission to provide high quality vocational training to its students, the Social Business Manager  is responsible for coordinating the launch of the commercial activities for the Bakery outlet and the preparation and launch of the Seminar and Coworking activities over the next 2 years at least. This will consist in outlining and implementing detailed business plans for the 2 poles of the social business activities which are fully part of the training corpus at HCTC: the Bakery Production Lab and the future Seminar and Coworking entity. As a social business intrapreneur, the Manager will primarily endeavour to:

⇒  Ensure that the business positively impacts the community of students and families of the vocational training center

⇒  Create a sustainable economic model that increases the overall financial sustainability of the social project HCTC

 

Key Responsibilities will include:

• Work closely with the HCTC Director and the Education team to ensure that the social business goals remain fully part of the Education and Safeguarding vision of the HCTC.
• Build up a sustainable Commercial strategy for the 2 social business entities of the programme, including a product mix in line with pedagogical objectives and an accurate pricing strategy for each activity.
• Organise commercial activities upon a realistic use of Human Resources (including budgeting and planning for extra resources).
• Implement a Marketing and Sales strategy at local and national levels
• Secure regular income for the training center via an efficient Sales strategy at local and national levels (the role will imply regular traveling to Bangkok mainly for networking purposes).
• Develop professional business management tools (Finance, Sales, Marketing) across the 2 business entities
• Ensure regular reporting to the HCTC Director

 

Social Project Management

• As a social business manager, keep an overview of the social business operations and results at all times and work closely with the Operations Manager to ensure a smooth running of Operations, quality of the training and students’ welfare as well as quality of the customer experience.
• Act as part of the HCTC management committee, be part of the decisions making for the overall sustainability and balance of the project
• Contribute to the preparation of the HCTC managers' meeting on a weekly basis
• Contribute to the master planning of the HCTC annual schedule in support of the Director

 

 

 

 

Business planning for the Bakery and the Seminar/Coworking activities with the social mission at its core:

• Departing from recently completed market studies, build a contact database of local and national B2B customers for the Bakery and Seminar activities.
• Build an outreach plan with MoU and contract templates for B2B customers for the Bakery and Seminar activities
• Deepen the market and competition analysis for the B2C offering at local level: Bakery and Coworking sales
• Define a proposal for the social business brand positioning and brand identity that englobes the 2 activities (Bakery, Seminar/Coworking space), ensuring that it both reflects the programme’s identity and meets the customers’ demand.
• Outline a detailed offering for each of the business entities: a product mix in line with HCTC’s pedagogical objectives (ensuring it encompasses the relevant technical competencies and fits into the HCTC syllabus) and optimal price positioning in order to secure distribution deals for the Bakery goods, and regular sales for the Seminar & coworking.
• Fine tune revenue projections and resources planning over the next 5 years

 

Marketing and Sales for the Bakery and the Seminar/Coworking activities

• With the support of the Operations Manager, the Social Business Manager is first and foremost accountable for the students’ welfare and pedagogical progression during daily operations.
• Accountable for the customer experience before, during and after the Operations: delivering the sales pitch, securing leads, ensuring the best customer experience on site, ensuring customer follow up or dealing with customer complaints.
• Develop a local network of B2C and B2B regular customers and secure MoU and sales contracts with them.
• Develop a national network of B2B customers for the seminar activities and secure MoU and sales contracts with them, ideally targeting multi-year sales agreements.
• Meet sales goals whilst keeping a student-centered approach (the salary will be indexed on a sales incentive to be discussed upon contract signature).
• Outline and coordinate the offline and online Marketing and Communication strategy of the social business on a weekly basis and in both languages (English and Thai).
• Work closely with the regional IECD Communication coordinator (based in Vietnam) to build a marketing strategy in line with both HCTC and IECD values

 

Structure social business management tools & practices for the Bakery and Seminar/Coworking activities

• Implement effective business management tools so as to pilot the overall Operations (stock management, supplier roster, etc..), Sales (Customer Relationship Management software) & Billing and Finance (revenue forecasts) and report to the HCTC Director on a weekly basis.
• Co-manage the piloting tools with the Operations Manager on a daily basis in order to keep a clear overview of the business forecasts and upcoming staffing needs.
• Support the Operations Manager in planning Human Resources, in line with pedagogical objectives: daily student pedagogical briefing and debriefing, tailor student staffing to the volumes of operations.
• Along with the Education Manager, support the Operations Manager in structuring the pedagogical planning; Ensure weekly briefing and debriefing of operations in order to constantly improve the pedagogical impact and customer experience quality.
   

Reporting

• Ensure a monthly reporting to the Director of the institutional and corporate landscape and networking opportunities (Sales, Institutional) both at local and national level.
• Outline a networking action plan involving both the social business manager and the HCTC Director so as to increase awareness of IECD and HCTC in Thailand.

• In support of the Accountant, make sure that the project maintains up to date financial records, a close control of the local expenses and good financial procedures such as maintaining 100% of transfers by payments (no cash).
• Work closely with the HCTC Director and the regional Finance coordinator (based in Vietnam) to ensure a transparent execution of HCTC finance procedures, and the overall sound financial management of the structure.
• Issue a monthly business report to the HCTC Director and the IECD Regional Finance team

 

 

PROFILE

 

Education: BA or a Masters Degree (ideally) in a Business-related subject (Marketing, Sales, Finance), preferably in link with the Hospitality sector (Hotel, Restaurant Management).

 

Languages: Fluent in Thai and English (spoken and written).

 

Experience: 4-5 years of professional experience in a relevant area to the job such as business development, non-profit management, hospitality and catering, entrepreneurship, marketing or business.

 

Required skills:

- Professional level in English and Thai;

- Ability to lead teams: support, unite and train

- Excellent interpersonal skills to ensure representation to various partners (local authorities, institutional and business partners, etc.)

- Ability to prepare and conduct a convincing Sales pitch and Marketing strategy.

- Strong Project management skills: operational monitoring and impact measurement

- Skills in budget forecast and follow-up

- Good writing skills

- Fully proficient in MS Office, proficiency in Excel is mandatory

 

Strong personal project and commitment:

- Ability to commit for a mid to long term to the project to create continuity and build up sustainable relationships with local actors (a few years)

- Strong entrepreneurial mindset with an ability to prepare and coordinate a business launch.

- Leadership, results driven

- Strong communication skills, open-minded, ability to listen and patience

- Strong moral qualities: honesty, humility and respect

- Neutrality and acceptance of diversity (not promoting any specific religious or political message)

- Diplomacy and ability to adjust your communication to different contexts and situations

- Pragmatism and perseverance

- Thorough and organized

- Sharing HCTC and IECD values: a focus on the person, a principle of service and a professional commitment

 

CONDITIONS

 

Status: local contract under the Tak Border Assistance Foundation (TBCAF)

 

Under the supervision of: the Director of the Hospitality and Catering Training Center (HCTC)

 

In close collaboration with: the IECD teams of the Education, Vocational training and Youth Employability

Administrative teams, based in Paris.

 

Starting date and duration: January 2022 for 2 years minimum, with possible extension

 

Localization: Mae Sot, Thailand

 

Compensation package:

- Compensation commensurates with experience.

- Medical insurance and social security pack (sickness, accident and complementary health insurance)

- Paid vacation: 2 days off per week; 12 days of local holidays per year; 2 weeks off for Songkran and 1 week off for the Christmas week (not inclusive of all bank holidays in Thailand).

 

CONTACT

Send your application (resume and cover letter as well as 3 professional reference contacts including email and phone number).

 

With the reference «SB Manager HCTC – Mae Sot Thailand »

To alix.watson@iecd.org

Deadline for application: 1st December 2021

 

Contact : alix.watson@iecd.org

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ไอที / ITระดมทุน / Fundraisingกราฟิก / Computer Graphicผู้จัดการโปรเจค / Project manager